Genetic Denim

Genetic Denim seeks to present each person with the best possible fit for their body, accentuating assets rather than forcing everyone into the same mold. It combines global fashion trends with individuality of fit and wash to tailor denim to your body. Genetic Denim isnt only a fashion brand; its a way of life that reflects individual personality and style while seamlessly fitting denim to your ody in pure comfort. Genetic is the lifestyle brand of the 21st century. The Genetic customer is fashion forward and on trend. She is cool and reads the top fashion magazines cover-to-cover, but also knows about the hippest blogs, websites and shops at top boutiques. She wants a reliable fit in a jean that she can count on regardless of the season, style and fabrication. The Genetic customer is a world traveler, opting for jeans that are soft and comfortable, yet offer recovery after a long flight. Shes not one body type or personality. Our customer loves the lightweight fabric, the feel and the slimming fit. She wants a sexy jean and she feels amazing wearing it. Once they buy one pair they are hooked. The Genetic customer is comfortable with mixing high and low; she might pair her denim with Chanel flats and a vintage t shirt and necklace from a flea market. The Genetic customer understands that denim can be used as a styling tool, while simultaneously, serving a functional purpose. Age ranges from college age to the sophisticated, successful woman approaching 50 with our core customer between 24-36 years old. The Genetic customer has her own personal style, which she likes to translate within the denim context, opting for sleek and sophisticated denim that allows her to do that. Program benefits: Worldwide shipping. Average order value of $200. Generous commission structure - 30% on all orders.